The New Kid —
Dick’s Sporting Goods


There's magic inside every piece of sporting goods, just waiting to be unleashed, to be played with. In this film, we imagined that magic come to life on a new shoe's first night in the store.


Credits

CREATIVE — Alex Thompson

CDs — Bryce Cline + Jeremy Straight + Seth Jacobs + Mike Byrne

PRODUCER — Andrew Loevenguth


DIRECTORS — Shawn Levy + Will Gluck

DoP — Claudio Morand

EDITOR — Jeff Feruzzo

VFX — MPC

Recognition

ADC — Merit

ONE SHOW — Merit

CICLOPE — Finalist

Muse By Clio

LBB Online

Adweek

Stash